Diesel tattoo pop up studio

Producer: Diesel wanted a fully functioning tattoo studio in the window of their flagship Carnaby street store in London.  This included co-ordinating with Westminster council, providing tattoo artists, portable water systems, disposing of hazardous waste etc.

Diesel tattoo pop up store

The Diesel in-store tattoo parlour was the first in a series of challenges that asked music fans to be stupid and act on their obsession, with only the most fervent followers being rewarded, with an actual tattoo.

Inside the pop up parlour

Tattoo Parlour

Diesel pop up parlour